by Michael D. Wailes | Jul 5, 2012 | Data Driven, Marketing Analytics
I was pretty excited to see that Google’s Website Optimizer was being integrated into Google Analytics as Google Content Experiments and waited with baited breath to see how well the integration would go. After a couple of weeks, I finally saw Google Content...
by Michael D. Wailes | Jun 16, 2012 | Data Driven, Marketing Analytics
According to Benjamin Franklin, the only things that were certain in life were death and taxes. Had the great statesman been alive in this millennium, he would have surely added changes to search engine algorithms to the list. About three weeks ago, Google rolled out...
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